Tri-Lakes Center for Independent Living (Saranac Lake, NY)

Tri-Lakes Center for Independent Living provides services and support to people with disabilities to help them live free and independent lives. It is also a valuable resource to its community on ADA compliance and accessibility issues. Tri-Lakes Center for Independent Living is a small nonprofit with a big mission. It relies on donor support and many volunteers to meet the needs of its community in a very rural part of New York State.
SHOESTRING was hired to provide a marketing plan that focused on low-cost options for engaging new donors and volunteers. The marketing plan capitalized on what was already working for the organization with the addition of new avenues such as an email newsletter, consistent proactive public relations and the use of social networking. As a result of SHOESTRING’s work, Tri-Lakes Center for Independent Living has been able to engage new donors and volunteers, revitalize previous relationships and provide low-cost avenues to build long-term relationships with donors and volunteers.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s